National Pharmaceutical Firm
PROJECT: Managed Market Program
THE SITUATION:
A managed market program needed a turnkey online ordering portal that would enable their account managers to order, customize and update printed materials; providing formulary status information to identify and inform the medical community in a highly time-sensitive manner regarding relevant insurance coverage status.
Key requirements of the end-to-end solution included:
- Integrating data feeds from third-party vendors
- Reducing the cost of the client’s present system
- Decreasing the lead-time on print production and fulfillment
- Providing real-time cost control for budget management
- Delivering content control mechanisms to comply with legal restrictions
THE RESPONSE:
The complex challenge demanded thorough analysis, a complete client focus and the ability to deliver a full range of resources and capabilities that delivered results. And that’s precisely the way Paravista approached the project.
Our comprehensive solution incorporated:
- In-depth consultation with the managed market group to identify scope of work
- Weekly client group review meetings during software and website development
- Training of key personnel to ensure internal adoption of program
- Creation of an agile, easy-to-use software program incorporating multiple data sources with full report capability
- Seamless system integration from order origination to production workflow
THE SUCCESS
Paravista manages the ongoing program that provides ordering, printing, fulfillment and a reporting system to the managed market group with no “dead ends.” This simple, intuitive input and ordering system is comprehensive, cost-effective and accountable.
And with Paravista providing oversight, fulfillment and administration of the entire program, seamless operation and uninterrupted service is virtually guaranteed.

